I recently had a discussion with a client regarding his view of how photography can be used. My client felt that it was no longer relevant for their company to just show a picture(s) on a website. They wanted the viewer to have a more interactive experience–not simply pretty pictures. He had seen plenty of short videos on competitor websites, but felt that the content was lacking—most of the videos had music playing in the background or were talking head interviews. He wanted the viewer to be able to click on the picture(s) and learn something about the company.
I thought about this and felt that there had to be someway that I could help to tell the story in addition to taking the pictures. Here’s a sample of a video that I created that I think will be a useful and cost effective way for clients to tell their stories and make their brand more interactive. Please click the link below to download the file. I’m really excited about the potential.